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Social Media Marketing

The Replicable E-commerce Formula: Learning From Modern Beauty Brands

The Replicable E-commerce Formula: Learning From Modern Beauty Brands

What can e-commerce businesses learn from modern beauty brands? The way a product is going to be discovered, enjoyed, shared, talked about and purchased is almost more important than the product itself. It’s that carefully curated end-to-end experience that triggers a calculated ripple effect.

Up Your Instagram Game: The New Algorithm Explained

Up Your Instagram Game: The New Algorithm Explained

Instagram has recently announced the details of its updated algorithm. These long-awaited changes are really worth paying attention to if you care how your brand performs online. How the updated algorithm works, new hashtag strategies and a few Insta-confirmed answers.