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Gmail

How to Dodge the Gmail Promotions Tab

How to Dodge the Gmail Promotions Tab

Over 30% of the daily emails worldwide are sent through Gmail. While having good deliverability takes much more, it’s not too late to focus on Gmail deliverability first. You really don’t want to put this off, especially ahead of the big changes and new Gmail/Yahoo requirements announced for February 2024. These are 6 steps you can take to dodge the Promotion Tab and towards better email deliverability overall.